LOL I can only hope I didn't come off as arrogant haha.
But you're absolutely right. There is an unbelievable amount of wiggle room to present yourself in many ways. I decided to not suffocate myself by representing myself as something other than who I am. Down to the way I speak, mail and behave towards my clients. It surprises me till this day how much they prefer that to 'professional' behavior. That part only is important when it comes to delivering the images. I hear a lot especially in the past few years that clients notice how much I enjoy my work. It takes away stress and pressure on set from both them and the team. I joke around with my best friends that I basically am the same 'idiot' on set that I am at home and photography totally ruined me by getting away with it too long haha.
My first agent said it very well when I asked her if it was okay if I get a visible tattoo. I quote;
"Who cares? You can show up in flip flops and have gold teeth for all I care and they would respect that. You make images. The way you look shouldn't take away from that."
I don't have gold teeth and I wear normal shoes let's get that straight
. But I really felt empowered when she said that. It's a good statement. It all boils down to the images and whether you're nice to work with. The rest doesn't matter so much.
I used to have an overcomplicated website actually. Too many options and basically already limiting my work to a specific 'category'. I only decided to go this simple website route 2 years ago. Because I wanted people to understand the imagery rather than the label one puts on it. By that I meant the label I put on it myself before people could even see what I created. It helped tremendously keeping it simple like that.
EDIT/PS: If you're in any way slightly savvy with website building. I highly recommend Squarespace (what I use) - I'm not sponsored by them lol but I've been using them for almost as long as I can remember. It's such a simple way to make a very professional looking website. I think it's much cheaper than having one designed as you only have to pay for the domain and 10 bucks a month (I think).